PERSONALIZED DAILY PLANS

Don’t train a dog,
train your dog.

Pupcoach builds personalized daily plans around your dog’s goals and training history, then adapts them as you train together.

Try Pupcoach free

7 days free, then $7.99/month or $79.99/year

The Pupcoach app open on a phone showing a daily training plan.

HOW IT WORKS

Your dog’s first plan in minutes.

  1. Onboarding step asking which commands Millie already knows.

    Tell us about your dog

    Share their age, breed, energy, known skills, and your training experience. Pupcoach suggests starting goals you can change anytime.

  2. App dashboard showing Millie's plan for the day.

    Get your daily plan

    A warm-up, a focus exercise, and a game — chosen and written for your dog.

  3. Step-by-step door-calm exercise with a golden dog on a leash.

    Train a little, every day

    Clear, step-by-step exercises show you what to do and why it works. Do one or all three — whatever fits your day.

  4. A completed training goal with its exercises ticked off.

    Watch them grow

    Celebrate every milestone, and let the plan grow right alongside your dog.

FEATURES

Everything you need to keep making progress.

DAILY PLAN

A plan that changes as your dog learns.

Each day, Pupcoach gives you three exercises — a warm-up, a focus skill, and a game — picked and written for your dog. Their training history helps shape what comes next.

Three personalized daily exercise cards and a plan progress summary in the Pupcoach app.

STEP BY STEP

Grow together, step by step.

Clear, in-the-moment instructions break each exercise into manageable steps and explain what to do and why it works. Coach help is one tap away if you get stuck.

An in-app chat giving tailored advice about a Golden Retriever's distraction tolerance.

GOALS

A clear, custom path from day one.

Pupcoach suggests starting goals from your dog’s age, energy, known skills, and your training experience. Choose what fits, browse all goals, and change them anytime.

Millie's progress screen with skill bars for leash, potty and basic obedience training.

COACH HELP

Personalized guidance when you need a hand.

Ask Pupcoach about everyday training questions and get calm, practical guidance shaped around your dog and your situation — grounded in reward-based methods.

A session feedback screen with rating faces and a note about the dog pulling toward other dogs.

FREQUENTLY ASKED QUESTIONS

You probably have questions.

An illustrated owner walking a happy golden dog.
Is Pupcoach suitable for puppies?

Yes — it’s suitable for dogs of all ages! If you’ve got a new pup and you’re feeling overwhelmed, you’re in exactly the right place: we turn “where do I even start?” into three small, doable things for today.

What does it cost?

Pupcoach is $7.99/month or $79.99/year. Both plans include the full app and offer a 7-day free trial for eligible subscribers. There are no feature tiers or add-ons, and you can cancel anytime.

How is this different from YouTube videos or a training book?

A book or a video gives everyone the same advice and leaves you to work out which bits apply to your dog. Pupcoach gives you a plan — three exercises a day, picked and written from your dog’s profile, goals, and training history, then adjusted as they progress and you tell us how it’s going. It’s the difference between a shelf of information and a coach who actually knows your dog.

Do I need any experience with dog training?

None at all. Every exercise comes with clear, step-by-step guidance you can follow in real time, and Coach help is there whenever you’re unsure. Pupcoach uses positive, reward-based methods designed for beginners.

Can Pupcoach help with aggression or anxiety?

Pupcoach offers personalized, reward-based training guidance, not veterinary or emergency advice. For aggression, serious anxiety, sudden behavior changes, or any health concern, pause training and consult a qualified veterinarian or accredited behaviorist.

How much time does it take each day?

Your daily plan has three exercises. Do one or all three — whatever fits the day.

What breeds does Pupcoach support?

All of them — purebred, mixed, or a complete mystery. Your dog’s breed (or best-guess mix) helps shape the plan, but every dog is trained as an individual, around their own age, energy, and goals.

Is Pupcoach available for Android?

Not yet — if you’re interested, reach out at hello@pupcoach.com!

Using Pupcoach and need help? Visit Support.

You’ve got this.

Whether you’ve just brought home a brand-new puppy or you’re working through something with a dog you’ve had for years, Pupcoach gives you a calm, clear place to start.

Start your free trial

7 days free, then $7.99/month or $79.99/year

An illustrated owner kneeling to greet a sitting golden dog in an autumn park.